
NAF launches multimillion-dollar marketing campaign
New American Funding (NAF) on Tuesday launched its new “Hell Yeah You’re Buying a Home” marketing campaign that’s designed to “energize and empower” the next generation of first-time homebuyers.According to a press release from the California-based mortgage lender, the campaign was crafted in collab
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Douglas Elliman launches in-house mortgage platform
Luxury real estate brokerage Douglas Elliman Real Estate has partnered with Associated Mortgage Bankers to launch an in-house mortgage platform, Elliman Capital, designed to streamline the financing process for homebuyers.Initially rolling out in Florida, the platform will expand nationwide. The mov
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Foreclosure auction volume rises 19% after VA moratorium expires
Foreclosure auction volume in the second quarter of 2025 increased 19% from the same period last year and reached a two-year high point, according to Auction.com‘s newest Auction Market Dispatch report that was released on Tuesday.The increase was largely driven a surge in foreclosures involving pro
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Californians report unraveling mortgage relief after the fires
In the wake of massive wildfires that destroyed 16,000 structures in Los Angeles County in January, hundreds of banks and mortgage companies agreed to let borrowers delay their monthly payments for 90 days, without demands for full repayment at the end of the forbearance period. Others simply pledge
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Homebuilder Century Communities expands into Nevada
Century Communities Inc. — one of the largest homebuilders in the U.S. — will expand into Nevada for the first time through its Century Complete brand.New homes are planned at Ishani Ridge in Pahrump, Nevada, with sales expected to begin in August and prices starting in the range of $260,000.The new
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NWMLS launches voice-activated home search tool
The Northwest Multiple Listing Service (NWMLS) has launched a new bilingual, voice-activated home search tool designed to make real estate listings more accessible to a wider range of users, including people with disabilities.The platform — called Finding Homes — allows users to search listings usin
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Where — and for whom — Trump’s higher SALT deduction cap has the most impact
The recently passed One Big Beautiful Bill Act (OBBBA) gave Americans a huge tax cut that critics say primarily benefits the wealthy. But the law contains a rare reversal from President Donald Trump on a key issue — the state and local tax (SALT) deduction.What the deduction does is all in the name.
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California creates office dedicated to housing, homelessness issues
In a move to overhaul how California manages its housing and homelessness response, Gov. Gavin Newsom has proposed to divide the state’s Business, Consumer Services and Housing Agency into two distinct entities — the California Housing and Homelessness Agency (CHHA) and the Business and Consumer Ser
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Has the real estate portal landscape changed after all the M&A?
At first glance, the real estate portal landscape looks much like it did a year ago. The same power players, the same products, the same strategies — at least on the surface.“My initial snarky reply is that the space hasn’t changed,” Mike DelPrete, a real estate industry technology strategist, said.
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Tidalwave announces new hires to lead mortgage technology sales
Tidalwave, a mortgage technology startup that’s integrated with Fannie Mae and Freddie Mac, announced Monday that it has hired a pair of industry veterans to bolster its sales team.John Stephenson has joined Tidalwave as its head of national sales, while Frank Pastirchak is the company’s new account
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Rocket lays off 2% of workforce after closing Redfin acquisition
Detroit-based Rocket Companies confirmed a company-wide layoff on Friday, just weeks after completing its $1.75 billion all-stock acquisition of real estate brokerage Redfin. The cuts affected roughly 2% of the firm’s workforce.“Following the Redfin acquisition, we carefully reviewed our combined st
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Two Idaho brokerages, agents named in RICO suit
Real estate agents at two Bonner County, Idaho-based brokerages are facing charges of breaching fiduciary duty and engaging in a racketeering scheme with developers to sell defective homes. The suit was filed on Friday in U.S. District Court in Boise by plaintiffs David and Linda Wittwer, The Wittwe
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Mortgage spreads are almost back to normal
In a week marked by discussions of the potential firing of Federal Reserve Chair Jerome Powell and inflation data, mortgage rates remained relatively calm, thanks to improvements in mortgage spreads.Mortgage spreads have improved significantly since 2023, leaving us just 0.49% from normal levels, ba
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Tech Pulse: Realtor.com acquires Zenlist; Zillow unveils new tools
Welcome back to Tech Pulse — HousingWire‘s weekly series rounding up the latest in technology news, including tools, integrations and trends that impact mortgage and real estate.Here’s what happened this week:Realtor.com parent Move acquires ZenlistRealtor.com parent Move Inc. has acquired Zenlist,
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Rayse expands platform with new home seller tools
Real estate technology company Rayse has launched a seller-focused module aimed at helping listing agents provide clearer communication and real-time updates to clients throughout the sales process.The new tool is the company’s first major product expansion since its 2024 launch. Originally focused
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RealPage acquires Livble, expanding rent payment options
Property management software company RealPage has acquired Livble, a flexible rent payment provider, in a move that expands RealPage’s reach into financial tools for renters and property managers. Financial terms of the deal were not disclosed.The deal brings Livble’s installment-based rent payment
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Single-family construction is getting worse due to rates
Today’s housing starts report from the Census Bureau shows that Federal Reserve policy remains too restrictive for housing production to grow, which in the long run impacts the fight against inflation. This is why the data on single-family construction is not improving; in fact, it is getting worse.
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3 charts that show why renters struggle to become homeowners
Record-high home prices and persistently elevated mortgage rates have made the housing market difficult for homebuyers and the industry alike — and not even this year’s significant growth in supply seems to be helping.It’s been particularly difficult for prospective buyers who are currently renters,
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Better Homes and Gardens Real Estate adds Tennessee affiliate
A west Tennessee firm has joined the Better Homes and Gardens Real Estate network — marking the brand’s continued expansion in the region.Conner Real Estate LLC, founded in 2011 by Joey Conner, is now operating under the name Better Homes and Gardens Real Estate Conner.The firm serves a wide swath o
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Younger homebuyers turn to social media, AI and each other
Faced with high housing costs, economic instability and declining trust in traditional lending institutions, younger generations are redefining how they approach homeownership.A newly released NextGen Homebuyer Report — compiled by National Mortgage Insurance and financial literacy nonprofit FirstHo
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