Century’s spec and land optionality model zigs as others zag

As public homebuilders work to reduce their spec inventory and strike price-pace-and-incentives balances that best fit their land positions and operational fortes, Century Communities strategists are betting they can win on underpricing peers and rebuilding margins on the back of operational excelle

Minnesota zoning reform push for starter homes falters

A third go at trying to reboot starter-home construction in Minnesota is on life support at the state Legislature, with supporters scrambling to revive it before the session ends. High-profile zoning reform bills failed in a House committee and missed key Senate deadlines late last month, potentiall

The Group Real Estate’s Brandon Wells on AI ‘slop,’ independents’ edge

Brandon Wells, president and CEO of The Group Real Estate, doesn’t buy into the fear that artificial intelligence will replace real estate agents (AI). But he also doesn’t buy into most of the AI tools being sold to brokerages today. “I think there’s a lot of AI slop out there,” Wells said on the la

What if the housing shortage era is ending for some metros?

The Changing Landscape “This is not a forecast. A forecast is a prediction, the validity of which my ego and I are professionally responsible for. What I offer here is speculation – something that is likely enough to write about but not so likely that my ego hangs in the balance.” – George Friedman

‘Off to the races’: Real, REMAX CEOs on tech and culture after acquisition

Just after announcing an $880 million acquisition of REMAX Holdings, Tamir Poleg, CEO of The Real Brokerage, described the deal as historic for the real estate industry — combining two companies whose leaders say share a common vision for an evolving business. In an interview with HousingWire, Poleg

NEXA Lending denies loanDepot trade secrets lawsuit

NEXA Lending CEO Mike Kortas is dismissing claims that the company misappropriated trade secrets and confidential customer data after being sued by rival lender loanDepot in federal court. The complaint alleges that NEXA knowingly assisted two former loanDepot employees in taking proprietary informa

LA wildfire recovery aftermath draws Trump scrutiny

Donald Trump said last week that his administration will examine how banks are treating homeowners affected by the last year’s Los Angeles wildfires, singling out Wells Fargo for criticism after meetings with local officials. In a post on Truth Social, Trump said he met with Los Angeles Mayor Karen

Rethinking fire-resistant construction: How fire-retardant OSB is reshaping building materials innovation

Oriented strand board (OSB) has been a trusted staple in construction for decades. Builders have relied on its consistency, familiarity and structural performance in an industry where predictability often outweighs experimentation. But as fire risk intensifies, building codes evolve and insurance pr

The mortgage industry optimized for affordability. It ignored capital efficiency.

For decades, mortgage lending has been built around a single objective: to make homeownership affordable. The 30-year fixed-rate mortgage became the dominant structure because it lowers monthly payments, expands borrower eligibility, and fits cleanly into underwriting frameworks built around debt-to

Speed-to-lead: Your strongest competitive advantage in homebuilding lies in response time

Builders are generating more online leads than ever, but many are missing what matters most: speed. The homebuying journey now begins with an online inquiry, a form submission or a request for pricing and the outcome is increasingly determined by how quickly a builder responds. New Home Star is work

Homeowners insurance is reshaping the real estate transaction

Securing homeowners’ insurance is reshaping the homebuying process itself. Premiums are rising, carriers are pulling back from entire states and buyers are increasingly discovering, sometimes days before closing, that the home they plan to purchase is either too expensive to insure or cannot be insu

Housing demand shockingly positive even as the Iran war continues

To my shock, housing demand grew noticeably last week, even though the war with Iran continues and mortgage rates are higher today than before the war started. Last week was one of the more positive reports since I started writing the Housing Market Tracker at the end of 2022. Everything I want to s

Home equity emerges as a generational growth strategy for originators

With refinance activity constrained and purchase volume under pressure, lenders are being forced to rethink their sustainable growth plans. The answer is becoming clear: home equity. As millions of homeowners remain locked into low mortgage rates, they are turning to second liens and mortgages to ac

How two LOs helped champion proprietary reverse mortgage legislation in Tennessee

Proprietary reverse mortgages have gained a lot of traction over the past year and now account for more industry volume than federally insured Home Equity Conversion Mortgages (HECMs). With the help of loan officers Nathan Guerrero and Jackson Matheson, Tennessee will soon join the list of states to

Pritzker’s honor: Illinois housing reform fight intensifies

The fight over Illinois Gov. J.B. Pritzker’s sweeping housing reform agenda is intensifying as both sides harden their positions. Supporters and detractors by the thousands delivered their opening arguments Thursday at the first major hearing on Pritzker’s six-bill package. Pritzker’s BUILD plan see

PulteGroup targets margin stability through an upward mix shift

Confronting heavier incentives, price cuts, tepid demand and margin pressure, PulteGroup opened the year with a mix-shift pivot that leans more heavily on build-to-order and active adult sales. Pulte’s Q1 2026 earnings call, held on Thursday, indicates that the nation’s third-largest homebuilder by

Meritage Q1 2026 shows why incentives are the new battlefield

The mid-spring earnings cycle has produced a common-language reality check for America’s public homebuilders: the operating backdrop worsened faster than many management teams expected. In such a context of nearly-universal challenge, doing less-worse may count as a win. Meritage Homes’ Q1 2026 numb

First-time homebuyers’ shrinking presence — what it means for real estate agents

The share of first-time homebuyers has fallen to 21% of all transactions — the lowest level since the National Association of Realtors (NAR) began tracking the data in 1981. For real estate agents, the shift is not a temporary blip. It’s a structural change reshaping how agents build their businesse

NYC launches new unit to combat deed theft 

New York City Mayor Zohran Mamdani has created the Office of Deed Theft Prevention, a new unit housed in the Department of Finance to coordinate citywide efforts to combat fraudulent property transfers, according to an announcement on Friday. “The theft of a home is the theft of a family’s future,”

SoFi rolls out end-to-end digital HELOC experience, advisory council

SoFi Technologies this week unveiled a new fully digital home equity line of credit (HELOC) experience, expanding its push into mortgages as more homeowners choose to tap equity rather than move. The company said the new HELOC offering will allow members to access home equity through an end-to-end d